Strategy & Management
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REVOLUTION Is Here...

5/1/2020

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A deep dive into art occurred for Joan Torres's All Is Fused fourth album REVOLUTION....

The results: 
  • A $20K grant awarded from the San Francisco Commission for the Arts to produce the fifth album  in 2021
  • Album photography and artwork gracing the cover of the best Funk/Fusion/Jam album at the 18th Annual Independent Music Awards

To make it happen, WCI contributions include:
  • Grant award:
    • Grant writing and submission strategy
    • Budgeting and cost planning
  • Album artwork:
    • Line Production: location scouting, venue coordination, transportation, time management
    • Photography
    • Graphic Design (aka lots of Saturday afternoons spent meticulously pushing pixels around to get the feeling right)

Sample and purchase this musical experience from Bandcamp, with proceeds going straight to the artist.
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Serving Community Through Money Management

6/13/2019

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The Center SF is an intentional community focused on personal and social transformation, located in the heart of San Francisco. The public is welcomed to experience a range of healing arts through ongoing movement classes and special events, in addition to gathering socially in the tea lounge that is open 7 days per week.

WCI has supported primary owners of The Center SF since 2018 with:
  • Bookkeeping
  • Financial reporting and planning
  • Government and tax compliance 
  • Process improvements including:
    • Financial data management
    • Events management
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Delivering Extraordinary Results with Xelay Acumen

1/4/2019

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Xelay Acumen is the leading healthcare strategy and management consulting firm focused on enabling innovative products that matter. Based in San Mateo, CA and impacting healthcare worldwide, the experience I've had with this team is nothing short of profound. 

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Managing worldwide travel and meeting logistics, identifying locations for quarterly team training events, and assisting in the daily operations of the firm is only a part of the pie.  Participating in the organization's focus on team building, professional development, integrity, accountability, emotional intelligence all within an industry driven by data is one of the most empowering engagements I've had to date. 

On an on-going basis support is provided with executive scheduling, bookkeeping, internal reporting, government affairs, and social media content development.

Check out the photo reel below to see some of where my attention has been going these past few years!
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Building Businesses Because It's Fun

11/22/2018

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This Thanksgiving we built a heartfelt e-commerce site just for fun. Really. Because at the end of long day all we want to  do is laugh, and there's no better way than putting things online to share our joys with others... and thus CrappyWatercolors.com was born.

WCI Projects helped craft this adorably zany site through a few professional skill sets including:
  • Sales operations set up
  • Pricing strategy (to make sure we weren't accidentally paying people to take our creations home)
  • Accounts payable

All items are printed-to-order in the USA. Get yours today!
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When You Want Something Done, Make It Happen at SFJAZZ

8/24/2018

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Proud to produce a sold out show at the SFJAZZ Center's Joe Henderson Lab with Joan Torres Music, showcasing collaborations with San Francisco based musicians and new music from All Is Fused.

WCI contributed to the success through strategy and management of:
  • Vendor contracts and coordination
  • Budgeting
  • Graphic design and printing
  • Marketing
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Of the Musical with Joan Torres's All Is Fused

11/21/2016

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The first album artwork WCI has developed in partnership with Joan Torres Music:
  • Line Production: Location scouting, Transportation, Time management (aka herding Puerto Rican cats)
  • Photography
  • Graphic Design
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"Invaded" by Joan Torres's All Is Fused - Music Video

11/19/2016

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Location scouting, scheduling, budgeting, and providing feedback to camera handlers and editors: all things done in support of the Joan Torres's All Is Fused music video for Invaded. With just only two takes in studio at Different Fur Studios and a half hour during the album photo shoot on location at Jerry Garcia Park in San Francisco, CA, the parts and pieces for a live studio video came together smoothly. 
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The Circle Goes to Salvador, Bahia, Brazil in 2015

9/30/2015

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The crew of The Circle, a documentary in-progress that presents an evolution of Capoeira, an Afro-Brazilian martial art disguised within ritual dance, travelled to Brazil to visit with Mestre Nô during to learn more about the roots of a practice that have spread worldwide.

Dozens of hours of footage capture perspectives on capoeira that will provide students insights into Mestre's history and teachings. The team is in the process of planning content and editing footage. Within the next 12 months a web interactive allowing visitors to digitally explore the material will be released. We're looking forward to sharing with you soon!
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Kayak Connection Apparel Logo

12/20/2014

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With my good friend and owner of Kayak Connection, I managed and helped develop a retro style apparel logo. Truckers hats are a sought after commodity on the beaches of Santa Cruz, and Jess (the owner) wanted her own business to shine. It was a colorful project and fun to be a part of. 

Next time you're in Santa Cruz, be sure to head out on the water! Kayak Connection's got you covered.
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Fabric and Photos and Plans, Oh My!

9/9/2014

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In 2014, a dynamic group of wellness experts and artists came together to help bring Yogamats.com  into the world of e-commerce and Web 2.0 tools.

First step: standardize a set of product offerings, to compliment her custom order operations.  That meant new fabrics!

Second step: Get our web team in place (a huge thanks to NK Interactive based in San Francisco, CA)

Third step: Photo shoot! (an amazing thanks to Greg Hollar Projects based in Rochester, NY)

Gorgeous photography was produced to grace the site's online store pages, production orders would be easier to track and manage, and all products would a click away to brand new as well as recurring customers. 


WCI Projects contributed with:
  • Bookkeeping
  • Scheduling
  • ​Vendor coordination

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